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Fernando González-Ruiz M.


PHONE: +507 205-6914


Areas of Practice


Career Trajectory

Fernando González-Ruiz M. is an associate with 14 years of experience in Brand Protection and Anti-Counterfeiting, Litigation & ADR, Trademarks, patents, utility models, industrial designs, slogans, copyrights, trade and domain names, and data protection. He specializes in Trademark Litigation (oppositions and Nullity and Cancellation proceedings, Unfair Competition, Civil and Criminal proceedings regarding IP), Brand Protection, and Anti-Counterfeiting. He also advises on licensing and trademark-related issues in social media, the internet, e-commerce, and advertising. Moreover, he has successfully filed, prosecuted, and obtained trademarks, industrial model registrations, and letters patents for new inventions.

Fernando is an active member of the International Trademark Assocation (INTA), where he has participated in the Anti-Counterfeiting Committee, Unfair Competition Committee, Brands and Innovation Committee, and is currently part of the Bulletins Committee. He is also a member of the Inter-American Association of Intellectual Property (ASIPI), participating in the Anti-Counterfeiting Committee, and a member of the Panamanian Association of Intellectual Property Law (APADEPI).

Fernando has taken part in several panels related to amendments to Intellectual Property legislation in Panama.

He has been recognized for his work in publications such as WTR1000 and Legal 500.

  • Bachelor’s Degree in Law and Political Sciences, Universidad Latinoamericana de Ciencia y Tecnología (ULACIT), (2009). Thesis: “The Voting Trust in Panama Corporations and the Anglo-Saxon Voting Trust”.
  • Specialization Course in Civil Law, Universidad de Salamanca, Spain, (2009).
  • Master of Business Administration (MBA), with a specialization in Strategic Business Management, ADEN Business School , (2018).
  • Specialization in Legal Tech and Innovation, The George Washington School of Business/ADEN Business School, (2020).
  • Executive Program, Financial Analysis for Lawyers, Tulane University – A.B. Freeman School of Business, (2023).
  • License Certificate: 2009
    • Associate, since 2009.
    • Legal Assistant (2004 – 2008).
  • Panama Bar Association
  • International Trademark Association (INTA)
  • Inter-American Association of Intellectual Property (ASIPI)
  • Panamanian Association of Intellectual Property Law (APADEPI)
  • American Chamber of Commerce (AMCHAM)